Head of Brand Growth & Customer Acquisition
About the Company
Dynamic provider of adult social sports & entertainment services
Industry
Entertainment
Type
Privately Held
Founded
2014
Employees
51-200
Categories
Specialties
About the Role
The Company is seeking a Head of Brand Growth and Customer Acquisition to spearhead the development and execution of a robust strategy in this domain. The successful candidate will be tasked with overseeing paid digital and social media initiatives, working closely with local marketing managers and sales directors, and driving strategic growth across all markets. A key focus of the role is on customer acquisition and digital growth, including the ownership and execution of paid digital and social media strategies to drive customer acquisition at scale. The Head of Brand Growth and Customer Acquisition will also be responsible for developing and refining marketing attribution strategies, collaborating with product and technology teams to enhance the new customer experience, and supporting local marketing managers in grassroots and community engagement. Applicants for this role at the company should have 7-10+ years' of experience in brand growth, customer acquisition, or marketing, with a preference for those who have worked in community-driven or lifestyle brands. The role requires a candidate with a proven track record in paid digital and social media, particularly in driving customer growth at scale, and experience in managing and scaling local marketing teams. The ideal candidate will be a strategic thinker with a passion for sports, community engagement, and building exceptional customer experiences. Strong abilities in developing and maintaining strategic partnerships, as well as a keen eye for creative and a passion for marketing, are essential. The Head of Brand Growth and Customer Acquisition should be adept at data-driven decision-making and be able to strike a balance between data and instinct in their approach.
Travel Percent
Less than 10%
Functions
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