About the Company:
This is a hands-on marketing position that is responsible for development and implementation of marketing and communications strategies for assigned brand(s) that are aligned with PSG’s objectives and goals. Marketing strategies and tactics will be focused on improving our customer experience, growing our business, and supporting other business objectives as assigned. The Marketing Manager will be responsible for key brands/products and communication strategies within select vertical markets to ensure alignment with our commercial strategies and brand standards. This position will assist with Voice of Customer (VOC), marketing analytics and market intelligence.
About the Role:
Design, implement, and execute internal and external marketing communications plan for individual brands, which includes campaigns, advertising, public relations, events, sponsorships, tradeshows, OEMs, technical specifications, marketing materials/collateral, compelling content, etc. Develop plan and tactics for brands, product launches, lead generation and lead nurturing as well as follow up reporting. Formulate, implement, measure, and adjust marketing campaigns and other tactics to achieve desired business results. Manage online presence for assigned brand, and collaborate with others within the Dover Digital ecosystem and outside partners to execute the online strategy, including websites and social posts. Work closely with Digital, Product Management, agency personnel and others to develop, distribute, and manage content through the Content Management System (CMS). Manage all trademarks, copyrights and other proprietary marketing materials associated with assigned brands and their product lines. Coordinate with PSG Product Managers on all new product development and sustaining initiatives and their priority, and achieve required deliverables on the required schedule. Directs and creates marketing assets that are aligned with our brand standards, Global sales strategies and Business development strategies. Works with Multi-Disciplines – Marketing, Product Management, Sales, Engineering, Business Development, Legal, Compliance - to Develop Go-To-Market Strategy, including some international locations. Collaborates with and directs the work of external marketing agencies and partners. Executes External & Internal communications. Manages Marketing Budget, Content Calendar, and demonstrates the ROI of marketing programs. Domestic and international travel up to 20%. All other duties assigned.
Responsibilities:
Qualifications:
Bachelor Degree in Business, Marketing, Engineering or related field. MBA level or advanced degree preferred.
Required Skills:
Preferred Skills:
Pay range and compensation package:
Pay range or salary or compensation
Equal Opportunity Statement:
Include a statement on commitment to diversity and inclusivity.
...Job Details Job Description Business Development, Senior Director Atlanta GA, New York City NY, Chicago IL, Boston MA , or Remote... ...will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national...
...Johnson County Central Public Schools is currently accepting applications for a full-time Registered School Nurse (RN) for the 2025- 2026 school year. JCC has a four-day school week schedule. Candidates should be highly motivated and willing to invest in our communities...
...Project Manager needed for a growing construction organization!! Drywall Services This Jobot Job is hosted by: Kyle Beard Are you a fit? Easy Apply now by clicking the Apply button and sending us your resume. Salary: $80,000 - $115,000 per year A bit about...
...clients you see through Headway, so that you can set the hours that work for you. Grow your caseload by providing marketing support and... ...patients in-person or remotely via telehealth while working from home. We accept the following licenses on a state by state basis:...
...performing in-house repairs on the road, preventing project delays should technical issues arise. Pipevisionis now looking for CCTV Operator! This is a good opportunity for someone who wants to learn our business and grow a career performing meaningful work in the...